One Platform. Every Tour.
Group Travel Odyssey brings your entire operation together in one centralized system. Replace disconnected spreadsheets, manual processes, and multiple software subscriptions with a platform built specifically for the way group travel actually works.
Everything you need to plan, sell, operate, and grow all in one place. Moving off an older desktop or FileMaker system? See what switching to GTO looks like →
Features Designed for Group Travel Professionals
Supplier Hub Free to join
Search 30,000+ group suppliers, including hotels, attractions, restaurants, transportation and guides, with current contacts, products and group rates. GTO’s accuracy team keeps it up to date, so you’re not the one updating it. Save your own list of favorites.
Proposal Builder
Create professional, customized proposals in minutes using current supplier information, pricing, and your own templates.
Proposal Generator New
Tell the Proposal Generator what you want in your own words, and GTO does the rest. Build a trip from scratch, share a few ideas and let GTO shape them into a brand-new itinerary, or start from one of your templates. You’ll find it on any trip page.
Trip Management
Manage itineraries, reservations, supplier confirmations, rooming lists, passenger information, and operational details from a single dashboard.
Payment Tracking
Track deposits, balances, invoices, and traveler payments with complete visibility across every trip.
CRM & Lead Management
Monitor prospects, customers, trip history, communications, and sales opportunities in one location.
Reporting & Analytics
Access real-time insights on revenue, bookings, passenger counts, sales performance, supplier usage, and operational metrics.
Member & Customer Portal
Provide clients with easy access to itineraries, trip information, documents, payments, and updates through a secure online portal.
What’s in GTO Basic and GTO Pro
GTO is organized into modules. Start with the essentials in GTO Basic, or choose GTO Pro for a more comprehensive operational solution.
GTO Basic
- Sales Manager: sales management
- Trip Manager: tours, bookings and reservations
- Supplier Manager: supplier and rate management
- Passenger Manager: passenger registration and forms
- Group Accounting
- Help Desk: help desk and ticketing
GTO Basic also covers itinerary building and Tour Director management.
GTO Pro
Includes all GTO Basic features, plus:
- Marketing Manager: marketing campaign tracking
- HR Manager
- Expense Manager: expense tracking
- On the Road: mobile trip and traveler app
GTO Basic customers can add these one at a time.
Compare plans on the pricing page → | See what you could save →
Built for Everyone in Group Travel
Tour Operators
- Grow sales with software built specifically for the group travel industry.
- Create better experiences using integrated supplier data, proposal tools, trip management, and payment tracking.
- Manage operations from one platform designed to simplify every stage of the group travel process.
Suppliers
- Increase visibility with targeted exposure to qualified group travel buyers.
- Connect with tour operators through a searchable marketplace built for the group travel industry.
- Grow group business by showcasing products, pricing, contacts, and availability where planners are actively searching.
DMOs & CVBs
- Track destination performance with real-time reporting and itinerary analytics.
- Support local partners by connecting tour operators with attractions, hotels, restaurants, and experiences.
- Gain actionable insights into supplier engagement, destination demand, and group travel activity.
Benefits for Your Team
- Eliminate spreadsheets and duplicate data entry
- Reduce administrative workload
- Improve sales efficiency and proposal turnaround time
- Increase visibility across trips and operations
- Track financial performance in real time
- Centralize supplier and customer information
- Improve collaboration across departments
- Scale your business with confidence
Additional Platform Benefits
- Built specifically for the group travel industry
- Cloud-based access from anywhere
- Ongoing product updates and feature enhancements
- Training and onboarding support, including a trial and onboarding period
- Industry education resources and best practices
- Secure data management and user permissions
- Designed to support operators of all sizes
Start Free with Supplier Hub
Supplier Hub is free to join. Search 30,000+ group suppliers today, then bring sales, trips, suppliers, passengers and support into one GTO system when your team is ready.
Ready for the full platform? Join the waitlist and we’ll reach out about the trial and onboarding period. See pricing or try the savings calculator.
Frequently asked questions
What can tour operators run in Group Travel Odyssey?
Group Travel Odyssey is the all-in-one platform for planning, selling, operating, and growing group travel. Tour operators can search 30,000+ group suppliers in Supplier Hub, build proposals, manage trips, track payments, run CRM and lead management, use reporting and analytics, and give clients a member and customer portal. Sales, operations, suppliers, and passengers sit in one centralized system.
Is GTO Supplier Hub free to join?
Yes. Supplier Hub is free to join. You can search 30,000+ group suppliers, including hotels, attractions, restaurants, transportation and guides, with current contacts, products and group rates, and save your own list of favorites. Join Supplier Hub free. When your team is ready, you can join the waitlist for the full GTO platform.
Who is Group Travel Odyssey built for?
GTO is built specifically for group tour operators, student travel companies, receptive operators, and destination partners. Tour operators can plan and sell with integrated supplier data, proposal tools, trip management, and payment tracking. Suppliers can connect with tour operators through a searchable marketplace. DMOs and CVBs can support local partners and see destination and group travel activity.
How do I get started with GTO?
Join Supplier Hub free and search 30,000+ group suppliers today. When you are ready for the full platform, join the waitlist and GTO will reach out about the trial and onboarding period. Joining the waitlist has no cost and no commitment. Access is opening in stages.
What is the difference between Supplier Hub and the full GTO platform?
Supplier Hub is free to join and lets you search 30,000+ group suppliers with current contacts, products, and group rates. When your team is ready, you can bring sales, trips, suppliers, passengers, and support into one GTO system. Join Supplier Hub free, or join the waitlist for the full platform.
Can I switch to GTO from a desktop or FileMaker system?
Yes. Moving off an older desktop or FileMaker system? GTO offers cloud-based access from anywhere, plus training and onboarding support, including a trial and onboarding period. Join the waitlist and GTO will reach out about the trial and onboarding period, or see what switching to GTO looks like.